Privacy Policy

This Privacy Policy describes how applications, utilities, complications, and watch faces developed by SimpleWF (collectively referred to as the "Apps") operate regarding the collection, use, and disclosure of your information. At SimpleWF, our founding principle is user privacy. While our wearable watch faces function strictly on-device, our Catalog App collects minimal data required to provide a rewards system, community features, and customer support.

Effective Date: August, 2026


1. Minimal Data Collection for App Features

To deliver specific functionalities within our Catalog App, we collect the following information:

• Unique Device Identifiers: The app utilizes your device's Android ID to create a unique Catalog Profile. This allows us to securely store and sync your XP, Level, and achieved Milestones on our server so you don't lose progress when reinstalling or transferring to a new device.

• Personal Information: If you use our Support Form, we collect the Name and Email Address you provide solely to correspond with you and resolve your inquiry.

• User-Generated Content: If you choose to use the Community Showcase feature, the watch face photos you upload are stored on our server and displayed to other users within the app.

2. On-Device Features & Device Permissions

Our Apps may request specific device permissions to deliver core wearable functionalities. Any data accessed via these permissions is handled strictly on-device.

A. Health, Fitness, & Sensor Permissions

Our wearable watch faces access heart rate and step data via the platform's native sensor APIs.

•Local Processing Only: Fitness data is accessed solely to generate real-time metrics on your wearable screen.

•Zero Cloud Exposure: We do NOT collect, transmit, or store health or fitness data on external servers.

B. Network & Internet Permissions

• Catalog Updates: The app connects to simplewf.com to retrieve the latest watch face listings, announcements, and rewards data.

• Security Verification: The app uses the Google Play Integrity API to ensure a secure environment and prevent fraud in our rewards system.

3. Data Sharing, Retention, and Deletion

• No Data Sharing: SimpleWF does not share, sell, or lease your information to third parties, advertising networks, or data brokers.

• Data Retention: We store your XP Profile and Showcase images on our secure server for as long as your account is active.

•Data Deletion:

◦Showcase Images: You can delete your uploaded Showcase images at any time directly within the app settings.

◦XP Profiles: To request the permanent deletion of the account associated with your Device ID, please contact us via the Support form.

◦Transfer Keys: Your secret transfer key is used to move data between devices; losing this key results in the permanent loss of account progress.

4. Location Permissions

To provide high-precision features, such as True North calibration, real-time Latitude/Longitude coordinates, and Elevation accuracy, our apps may request access to your device's location.

5. Mandatory Health Disclaimer

SimpleWF applications are not medical devices and are not intended to diagnose, treat, cure, or prevent any medical condition. Always seek the advice of a qualified healthcare professional with any questions you may have regarding health metrics.

6. Children's Privacy

We do not knowingly collect or process information from children under the age of 13. Our rewards and showcase features are intended for a general audience.

7. Changes to This Privacy Policy

We may update this policy periodically to remain compliant with app store developer policies. Any updates will be published immediately on this page.

8. Contact Us

If you have any questions regarding our commitment to privacy or wish to request data deletion, please contact us via the support feature within the app or at our official website contact form.